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ath Power Wins MSPA Elite Awardath Power Consulting Honored as “MSPA Elite Company” for Fourth Consecutive Year

— The distinguished award recognizes leadership and advancement of the customer experience industry —

Boston, MA [November 3, 2017] – ath Power Consulting, a leading financial services research and strategy firm, was recently named a recipient of the MSPA Elite Awards. This program recognizes member companies that demonstrate outstanding leadership and support in advancing the goals and objectives of MSPA Americas, the trade association representing the customer experience management and measurement industry. The award winners are considered the leading mystery shop and research organizations shouldering the advancement of the customer experience industry through active involvement in MSPA Americas.

Each year, only a handful of companies qualify for the international trade association’s most prestigious award. MSPA Americas recognized 9 of its 143 member companies with their highest accolade of “Elite” status for 2018, based on member achievements realized throughout 2017. ath Power has been named an MSPA Elite company every year since the award program began back in 2014, and is one of only two firms to accomplish this feat.

In October, companies earning Elite status were honored at the annual CXE3 Conference, a gathering of executives from mystery shopping firms, marketing research and merchandising companies, surveyors, field audit firms, loss prevention firms, and others. At the conference, ath Power’s Chief Operating Officer, Rich Bradley, accepted the award on behalf of the company, and acknowledged ath Power’s exceptional leadership team, their unwavering commitment to excellence, and their active involvement in MSPA. “We are extremely honored to be recognized as an MSPA Elite company for 2018,” stated Mr. Bradley. “Both MSPA and ath Power have set very high standards and we know that consistently meeting those standards is crucial to achieving Elite status in addition to setting us apart from other research and customer experience firms for the benefit of our distinguished clients.”

ath Power was one of the founding members of MSPA Americas (formerly known as the Mystery Shopping Providers Association of North America), and has been actively involved in the association since its inception in 1998. Lynn Saladini, ath Power’s Chief Relationship Officer, has served as the President and Global Chair of MSPA in past years, and Rich Bradley is currently serving a two-year term as Chairman of MSPA Global as well as the inaugural Governor of MSPA Americas.

View the 2018 MSPA Americas Elite Award recipients here:

About ath Power Consulting
ath Power Consulting is the premier provider of research and customer experience solutions for the financial services industry, offering competitive intelligence, survey and mystery shop research, compliance auditing, market analyses, employee training, and strategic consulting. For over two decades, we have helped our clients improve customer retention, build brand loyalty and advocacy, deepen employee engagement, measure compliance, maximize performance, and increase profitability – distinguishing them from their competition and giving them a commanding edge in the marketplace. To learn more, visit

About MSPA Americas
MSPA Americas (formerly known as the Mystery Shopping Providers Association of North America) is the trade association representing the customer experience industry throughout the Americas. MSPA Americas connects and supports the businesses that influence the customer experience through managing, quantifying, interpreting, enhancing and re-defining the customer experience. Widely recognized as the leader in customer service experience measurement, management, and training, MSPA Americas is made up of member companies that provide these services to a variety of industries. The association strengthens the customer experience industry by uniting the efforts and actions of its members and supporting the businesses they serve. To learn more, visit


Jessica Hamel
ath Power Consulting
978-474-6464, x107
[email protected]

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