ath Power Insider

Social Media Monitoring

In today’s day and age, social media plays a crucial role in determining the success of businesses. 91% of people regularly or occasionally read online reviews, and 84% trust online reviews as much as a personal recommendation. 94 % of ...
Read More
Ideal Banking Customer Experience

Creating The Ideal Banking Customer Experience

Today’s banks and credit unions are constantly seeking new ways to better serve their customers and provide them with a superb experience. However, many are finding it increasingly difficult to differentiate themselves while keeping servicing costs as low as reasonably ...
Read More
Cash-Free Payment

The Evolving State of Cash and Electronic Payments in the U.S.

As consumers increasingly adopt electronic methods of payments in their daily routines, the shifting mix of cash, checks, ACH, and electronic payments methods are often top-of-mind when discussing changes occurring in the banking and payments industries. And while demand for ...
Read More

Leveraging AI and Machine Learning to Enhance the Customer Experience

As banks, credit unions, and financial services organizations look for ways to better serve their customers, many are seeking new and innovative ways to better understand their customers’ wants, needs, and behaviors. Increasingly, this means the use of digital tools ...
Read More
Universal Banker

Deploying the Universal Banker Model

As financial institutions seek to better understand their banking customers’ needs, many are considering forms of branch reconfiguration and omnichannel banking to better meet their needs. As these institutions look for ways to deepen relationships with banking customers, it is ...
Read More
Small Business Digital Banking

Significant Opportunities Exist in Small Business Digital Banking

As small businesses continue to add jobs to the economy at a time when big business is eliminating jobs, it’s little wonder why financial institutions are paying renewed attention to their small business banking customers. They are keenly aware of ...
Read More