by apc | Jun 7, 2023 | Blog
UX research is the systematic study and analysis of users’ interactions, attitudes, and emotions while engaging with a product, service, or system. It aims to gather insights into users’ needs, pain points, and motivations, enabling designers, developers,...
by apc | May 26, 2023 | Blog
In today’s increasingly complex and dynamic world, understanding the intricacies of human behavior, motivations, and decision-making processes is crucial for organizations, policymakers, and researchers alike. As we seek to uncover valuable insights that can...
by apc | Apr 26, 2023 | Blog
Government employee engagement describes the level of commitment and involvement an employee has with their work and their workplace. Engaged employees are those who feel a sense of ownership over their work and are motivated to contribute to their team’s...
by Frank Aloi | Mar 20, 2023 | Blog
By: Frank Aloi, President, apc Last week was a sobering and thought-provoking one for our financial markets, as we all know. In response to the backlash, we’ve seen numerous “valued customer” communications citing various institutions’ sound financial practices,...
by apc | Mar 17, 2023 | Blog
Digital Experience Research, In Today’s World Can You Live Without It? In today’s competitive business landscape, it’s more important than ever to create exceptional digital experiences for your customers. As technology continues to evolve, the way...
by apc | Jan 26, 2023 | Blog
The era of a brand only representing an in-person, website, or call center experience is over. CX and UX are now and forever intertwined, and, how brands position themselves in the marketplace must be based on this model while endearing the brand to this new-age...
